Notts Estate Agent hails Kimberley as county’s ‘hottest new home’ location


A Notts home builder and estate agent duo have hailed Kimberley, one of the county’s larger towns north of the city, as the hottest new build location for first time buyers.

The town, which has a growing population of almost 7,000 people and is minutes from Junction 26 of the M1 and a 20 minute drive from the edge of the Peak District, has recently won a bid for £16.5m from the Government Levelling Up Fund – a key driver for inward investment and opportunity.

Director at expanding Nottinghamshire estate agents Watsons, Will Watson, has pinpointed the town as a hot spot for activity from the younger buyer demographic as it works closely with homebuilder Fairgrove, selling properties on its latest development in the heart of the town.

Will said: “It is a really exciting time to live in Kimberley and we’re seeing an influx of buyers from outside of the NG16 postcode looking to relocate to new builds in the town thanks to the excellent connectivity and amenities and attractions for young families – for example M&S Food at Ikea retail park on the doorstep and there are a selection of outstanding nurseries and primary schools, – with a secondary school having regular students from Sixth Form attending Russell Group Universities.”

“We are seeing people moving up from London, finding the Nottinghamshire area and Kimberley in particular very good value for money. Generally speaking, you get more value for your money in Kimberley compared to the city centre.”

The improvements planned for the town as part of the funding windfall include a new addition to Kimberley town centre in the form of a Community and Business Hub to replace the Parish Hall, which will offer space for start-ups and small businesses. Small Business Grants for Kimberley businesses have also been promised, which will contribute to improving the look and feel of the town.

A new active travel route is also in planning, to link up Kimberley with Eastwood, Giltbrook, Phoenix Park Tram Stop and Bennerley Viaduct, making the connection from the town to the city, and other local areas, quicker and more efficient.

Fairgrove is currently building 55 homes at its Nine Corners development, adjacent to its heritage renovation development on the site of the old Kimberley Brewery, called Brewery Yard. The homes are selling fast, with a spike in interest from young families and young professionals thanks to the investment planned for the town.

Steve Midgeley, Managing Director of Fairgrove, said: “There’s always a strong demand for homes in Kimberley, it’s a buzzing little town, with great local amenities, excellent schools and a strong community feel. We’re proud to sell homes in such a lively, family-centric area and wholly agree with Will that the town is becoming one of the most desirable locations in the county for families thanks to its proximity to the Peaks and Nottingham city centre.”

Fairgrove offer schemes, such as Easy Move, free mortgage advice, and run mortgage contribution schemes and bonuses, which has helped in attracting young people to the up-and-coming area.

To learn more about the ongoing developments of Fairgrove, please visit: