Vittles unveil vibrant Vimto cheesecake exclusive to Iceland


The iconic British soft drink brand Vimto has teamed up with Great British dessert producer Vittles Foods to create a refreshingly different but unmistakably Vimto Cheesecake, exclusively for Iceland and Food Warehouse.

The velvety baked cheesecake, set on a digestive biscuit crumb base and topped with a vibrant Vimto original flavoured glaze is available in Iceland stores nationwide and online at from 4th August.

This convenient summer dessert has been handcrafted by Vittles using the Vimto secret recipe, showcasing the fresh Vimto flavours of grape, blackcurrant and raspberry, ideal as a refreshing seasonal treat for the family.

“We are delighted to have created this dessert with Vimto, we think it makes perfect summer eating and accurately reflects the fruity, refreshing taste of the Vimto drink,” comments Alastair Crimp, Sales Director for Vittles Foods.

Sally Bentley, Trading Manager for Iceland, said: “Vimto is a much-loved British brand, and we are thrilled to add this Vimto cheesecake to our collection of frozen desserts”.

The Vimto Cheesecake should be taken out of the freezer, all packaging removed and placed on a serving plate, then defrosted in the fridge for 5 hours before serving