Brandsafe appoints new director to lead operational growth and expansion


Warehouse and industrial impact protection equipment specialist Brandsafe has appointed a senior executive as it continues to invest in its UK and international operations.

Rob Taylor joins as commercial operations director of the Milton Keynes-based company and brings over 30 years’ experience in senior management, procurement, staff development, cost and quality control to the role.

He will be responsible for leading the operational side of Brandsafe’s business as it continues to develop and grow throughout the UK, across the EU and North America, drawing on a wealth of knowledge and expertise previously gained working in senior management and consulting positions within FTSE 100, SME and industrial companies.

His appointment comes as Brandsafe sees a strong market in 2022 as economies continue to recover from the pandemic and activity remains busy as warehouse and logistics centre operators invest in infrastructure projects across the UK and Europe.

Rob Taylor said: “It’s a really exciting time to join as Brandsafe continues to grow and expand on the back of its innovative product range and key project wins. I look forward to working with a great team who are passionate about delivering excellence and quality, and customers who require specialist expertise and solutions to protect their multi-million-pound investments and assets.”

Susy Keating, managing director of Brandsafe, said: “We are delighted to welcome Rob to the team. He will be a tremendous asset with his industry insight, experience and expertise, helping to drive our operations as we continue to grow and secure our position as a leading solutions supplier to warehouse, storage and logistics sector.”

Part of IWS Group, Brandsafe specialises in bespoke designed impact protection systems and solutions for distribution centres, warehouses, and manufacturing and production facilities. The company’s product range combines the versatility and high visibility of polymer with the inherent strength and cost-effectiveness of steel. Its unparalleled project and consulting expertise offers an unrivalled solution for companies looking to put safety first.